24 heures du #VR

Ford Virtual Reality

We have expanded our digital storytelling into the latest and most immersive realm, Virtual Reality. We kicked off Ford’s entry into the world with the GT’s triumphant return to the 24 hours of Le Mans, partnering with the NYTimes and Facebook for editorial/native and social distribution. Stay tuned, Ken Block and so much more is around the corner. 

Yup, we made an app. 

We're in the NYTimes app.

A full-page ad in the New York Times.

(I know, print to app, I know.)

The drivers, exultant.

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360° Facebook Video (bajillions of views)